Why Use Google Ads

Many businesses use Facebook ads for lead generation and tend to overlook Google Ads.

• Are you one of those businesses?
• Why don't you run Google ads?
• Is it because they are too time consuming, overwhelming or you just haven't tried?

Here are several reasons why you should be running Google ads for your services or products:

1.) Gives you immediate exposure on top of Google search results especially if your organic rankings are low.
2.) Google's massive reach to many internet users. Many people use Google as their main search engine.
3.) Run google ads specifically to the people who are looking for your service or product.
4.) Have control over how much you spend on specific keywords and campaign focus.
5.) Takes a bit longer to bring in great ROI but with proper Google ads management you can see better ROI within a few months. Also allows for you to learn more about your customers and what they are searching for.
6.) Utilize Google ads for promoting your services/products, branding, video and more.
7.) The ability to target your customers from GEOs, keyword, demographics and audiences.
8.) Harness intent and advertise to people who are actually looking for what you offer.

The list can go on. Regardless, it is important to leverage the power of Google ads and if you are a business owner who doesn't have time to manage Google ads, I always recommend hiring a Google ads expert or agency that specializes in Google ads. This will save you time and money